experiential marketing

SAND ANIMATION ARTIST

Hello! I’m Charlene Lanzel… It's been more than 13 years since I launched my sand animation business, back in February 2011, and so much has happened since then.

I've created over 100 custom sand animations for corporate and private clients. I use a light box, sand, and my hands to create fluid emotional stories, synced to a unique musical soundscape. These sand animations are simultaneously projected large screen for live audiences to experience, or filmed in HD for your live or virtual event.

I've done animations for Cirque du Soleil, MTV News, Travel & Leisure, Doodle 4 Google, GE Healthcare, TBS Network and many more. I've performed at amazing venues, like Caesar's Colosseum in Las Vegas, The Fillmore in Philly, The Smithsonian in D.C. and Jazz at Lincoln Center in NYC. I've traveled to international locations, like Hong Kong, Amsterdam, Playa Del Carmen, Berlin, Montréal and all over the USA. I've performed at events featuring: Jordin Sparks, Brené Brown, Beau Lotto, Nili Brosch, John Mayer, Wynton Marsalis and The Roots.

It's been a very exciting journey and I'm really looking forward to sharing new things here. So... Stay Tuned! Thanks for visiting. I look forward to creating a custom sand animation just for you.

BASED IN LOS ANGELES, CA

Watch my sand art VIDEOS!

*In April 2022, I launched my very own ethical sand art clothing and product line, bringing my art to the fashion world. My original sand art designs are now being produced on high-end sustainable clothing and accessories. For more information, read this blog: WEAR SAND ART… then visit my Le Galeriste shop. You can find even more products designed with my sand art at Redbubble!

Custom Sand Animation VIDEOS

"In every grain of sand there is a story."

Charlene Lanzel’s sand animation videos are a refreshing way to tell your story at a live event or virtual meeting. An .mp4 video of your custom sand animation can be created in HD for large screen viewing at your corporate event, gala, dinner, party, wedding, trade show or virtual event. Your video story will be filmed in real time, but can be sped up in post production, for quicker viewing. Include branding, logos, memorable experiences, portraits, or beautiful scenes and themes of your choice… all synched to a custom musical soundscape. Please provide all information for the project at least 3 weeks prior to the date needed.

See SERVICES for more information on custom animations.

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PICK (1) COLOR: B/W, Gold, Cocoa, Red, Pink, Cran, Purple, Blue, Aqua or Green…

ADD a SPLASH of a 2nd color!

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WHY Sand Art?

Watching sand animation come to life, in real time, has an extraordinary effect on the audience. Audience members are uncontrollably drawn into Charlene’s seemingly real world made up of sand characters, trees, mountains and seas. Live sand art is a magical art form that charms. Creating images conjured seemingly effortless, like an oracle or a magician, Charlene's hands skate on glass like a kind of dance. The moving sand creates continuously fluid and poetic figures with original storytelling. Old and young watch and listen together, and all is in harmony, because they all share the same emotions. A visual language is created that transcends linguistic barriers. Drawings are in perpetual transformation which excite imagination, surprise and allow abrupt changes of tone and unexpected images.

Charlene Lanzel can perform her sand animations live at: gala events, in theaters, at festivals, opening or closing ceremonies, at corporate events, conventions, trade shows, weddings, dinner parties, art events and more. Charlene’s sand art can be integrated into: dance, concerts, advertising, storytelling, video and television projects. Bespoke performances can also be custom created to existing compositions or original musical scores. Custom live presentations or videos can include your own imagery, logos and themes.

The powerful impact of sand animation is indescribable. Adding special uniqueness to any event, sand animation is almost unbelievable. It is a new, different and exciting way to communicate a message. Sand storytelling comes alive in this imaginative poetic expression.

Sand Artist | Charlene Lanzel keeps audiences spell-bound by the twists and surprises that follow every sweep of her hands.

Reserve Charlene today for your next project or event!